Work experience: 4-5 years
Location: Gurugram
Social Media
Strategy:
● Develop and
implement comprehensive social media strategies that align with our D2C brand's
goals and target audience.
● Utilize
data-driven insights and market research to inform strategy development.
Content
Creation:
● Produce
engaging and user-centric content across multiple social media platforms,
including Facebook, Instagram, Twitter, LinkedIn and others.
● Create a
variety of content formats, including images, videos, infographics, stories,
and interactive posts.
Community
Engagement:
● Foster
meaningful interactions with the online community by responding to comments,
messages, and mentions in a timely and engaging manner.
● Build and
maintain relationships with followers and brand advocates.
Campaign
Management:
● Plan,
execute, and manage social media advertising campaigns to boost brand
visibility, engagement, and conversions.
● Monitor and
optimize ad performance to ensure maximum ROI.
Content
Calendar:
● Maintain a
well-organized content calendar that schedules and tracks social media posts,
ensuring consistency and relevance.
● Adapt content
to reflect real-time trends and news in the D2C industry.
Analytics and
Reporting:
● Monitor
social media metrics and provide regular reports on performance, using data to
refine strategies and content.
● Identify
opportunities for growth and improvement based on key performance indicators
(KPIs).
● Bachelor's
degree in Marketing, Communications, or a related field.
● Proficiency
with social media management tools and analytics platforms.
● Strong
knowledge of the latest social media trends, algorithms, and best practices.
● Exceptional
communication and writing skills.
● Graphic
design and video editing skills are a plus.